Privacy policy



Privacy policy

Privacy policy

We, ADDI-DATA GmbH (henceforth “we” or “ADDI-DATA”), look forward to your visit to our website and your interest in our company, as well as our products and services. We take the protection of your personal data and the treating of it with confidence seriously.

Your personal data is processed exclusively in line with the statutory regulations of the European Union governing data protection law, particularly the General Data Protection Regulation (GDPR), and the supplementary Federal Data Protection Act (BDSG) in Germany.

With this privacy policy, we are informing you about the processing of your personal data and about your rights as somebody whose data is being collected by using our website. The terminology used – such as “personal data” or its “processing” – conforms with the definitions in Art. 4 of the GDPR.

1. Responsible party and data protection representative

The party responsible for data processing pursuant to data protection legislation is

Airpark Business Center
Airport Boulevard B210
77836 Rheinmünster, Germany

You can access the “Legal notice” section of our website here:

If you have any questions or suggestions regarding data protection, please feel free to contact us.

You can contact our data protection representative using the following details:

Dr. Oliver Meyer-van Raay
V-Formation GmbH
Ludwig-Erhard-Allee 6
76131 Karlsruhe
Tel.: +49 721 / 17029034

2. Object of data protection

The object of data protection is personal data. This is any information relating to an identified or identifiable natural person (a so-called “affected person”).
This includes details such as name, postal address, email address or telephone number, and also information which inevitably arises during the course of using our website – for example information on the start and end and the scope of use – as well as the transmission of your IP address.

3. Data processing when opening our website

In general, it is possible to use our website without registering or specifying personal data. Even if you only use our website in this manner, purely for seeking information, personal data can be automatically collected and processed. Below, you can find an overview of the type, scope, purpose and legal basis of the data processing of our website.

a) Provision of our website

When accessing our website via your terminal, the following data is collected and processed by us automatically by means of server log files.

– Date and time of access
– Duration of the visit
– Type of terminal
– Operating system used
– The functions that you use
– Quantity of the data sent
– Type of event
– Referrer URL
– Domain name
– IP address

We process this data based on our justified interests pursuant to Art. 6, Para. 1, lit. f of the GDPR, namely for the provision and display of the website, for the safeguarding and safekeeping of its technical operation, for the purpose of determining and eliminating faults and for security reasons (e.g. for investigating misuse or fraudulent actions). Upon accessing our website, this data is automatically processed. Without this provision, you cannot use our website. We do not use this data for the purpose of identifying you.

The data gathered is usually deleted after 7 days, unless we require it for longer in exceptional circumstances for the purposes cited above. In such cases, we will delete the data immediately once the case is closed.

b) Cookies

Small text files called “cookies” may be saved to your terminal when visiting our website in order to provide you with an extensive range of functions, to make usage more convenient and to optimise our content. If you do not want cookies to be used, you can prevent cookies from being saved to your device by adjusting the appropriate settings of your Web browser or by using separate options for appeal. Please note that the functionality and the scope of functioning of our website may be limited as a result. Detailed information on the nature, scope, purposes, legal bases and appeal options of data processing regarding cookies can be found in the descriptions of individual functions relating to the use of cookies.

c) Google Analytics

Our website uses Google Analytics, a Web-analysis service from Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
Google uses cookies. The information generated by the cookie of the use of our website by users is usually transmitted to a Google server in the USA and stored there. The data is processed based on our justified interests, namely our interest in the analysis, optimisation and operation of our online content pursuant to Art. 6, Para. 1, lit. f) of the GDPR. Google is certified under the Privacy Shield framework and through it provides a guarantee to comply with European data protection legislation.

Google processes the information transmitted on our behalf to evaluate the use of our online content by the user, to compile reports on the activities within our online content and to render us additional services associated with the use of the website. In this process, pseudonymous user profiles of users can be produced from the processed data.

We use Google Analytics only with activated IP anonymisation. This means the IP address of users is shortened by Google within member states of the European Union and in other treaty states of the Agreement on the European Economic Area. The full IP address will be transmitted to a Google server in the USA and shortened there only in exceptional circumstances. The IP address communicated by your browser is not combined with other Google data. You can prevent the saving of cookies by making the appropriate adjustments to your browser settings. Furthermore, you can also prevent the collection of the data generated by the cookie and relating to your use of the website at Google and the processing of this data by Google by downloading and installing the browser plugin at the following link:

You can find out more information concerning data usage by Google, settings and appeal options on the websites of Google, including at the following link:

d) Google Maps

On our website, we also use Google Maps (API), an additional service of Google LLC. Google Maps is a Web service for depicting interactive maps in order to depict geographic information visually.

Upon accessing those subpages into which the map of Google Maps is integrated, information concerning your use of our website is transmitted to Google’s server in the USA and saved there; this applies in particular to IP addresses. This occurs independently of whether you hold a Google user account and are logged into it, or if no user account exists. If you are logged into Google, your data may be attributed directly to your account.

The data is processed based on our justified interests, namely our interest in the analysis, optimisation and operation of our online content pursuant to Art. 6, Para. 1, lit. f) of the GDPR. Google is certified under the Privacy Shield framework and through it provides a guarantee to comply with European data protection legislation. You can find detailed information on data protection relating to the use of Google Maps at the website of Google (“Google Privacy Policy”):

4. Making contact

If you transmit personal data to us via email or via a contact form – e.g. through our Formular Service Line – this always occurs on a voluntary basis. Your details are processed for addressing and dealing with your contact request in line with Art. 6, Para. 1, lit. b) of the GDPR, and possibly transmitted to third parties for this purpose. We delete the data specified by you as soon as the purpose of its collection completely ceases, no additional legal basis warrants it (e.g. the further processing of data for the fulfilment of a concluded contract is required) and no statutory safekeeping obligations exist.

5. Newsletter

To subscribe to our newsletter, stating your name and email address will suffice. We send newsletters only after you have specifically subscribed to it; i.e. with your consent based on Art. 6, Para. 1, lit. a) of the GDPR. Our newsletter contains information on our products, offers, campaigns and/or our company.

Subscription to our newsletter takes place by means of what is referred to as the “double opt-in method”; i.e. after registering, you receive an email in which you are asked to confirm your subscription in order to prevent the misuse of your email address. Subscriptions to the newsletter are logged by us in order to be able to prove the registration process is conducted in line with legal requirements. The logging of the registration process takes place based on our justified interests pursuant to Art. 6, Para. 1, lit. f) of the GDPR. You can revoke your consent to the receipt of newsletters at any time, especially by unsubscribing from the newsletter. To make use of this right, you can find an unsubscribe link at the end of every newsletter. If you have only registered for our newsletter, your personal data is deleted by us in the event of unsubscribing.

The newsletter is sent through “Mail-Chimp”, a newsletter transmission platform from the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. This organisation is certified under the Privacy Shield framework and through it provides a guarantee to comply with European data protection legislation. You can find the data protection regulations of the transmission service provider here:

6. ADDI-DATA in social networks

The Internet platforms of social networks such as Facebook offer us a very good opportunity for communicating and connecting with our employees, customers and prospects. We use our Facebook fan page, for instance, to provide information about our products and services as well as about current events. We are happy if you want to find out more about our offers and interact with us there.

During your visit on our Facebook page your data may be automatically collected and stored for market research or marketing purposes. These data are pseudonymised and used to create so called usage profiles. They may be used, for example, in or outside of social networks to show adverts which presumably meet your interests. For that purpose, cookies are normally used on your end device. These cookies will store the visiting behaviour and interests of users.
This information is mostly collected independently of whether you have an account with the social network or whether, at the time of your visit, you are logged into your account, if you have one. If you are logged into the social network, a cookie will be on your end device with your ID, enabling the social network to understand that you have visited our page and how you have used it.

Insofar as the social network is responsible for data protection, the handling of data is based on our legitimate interests according to Art. 6 Para. 1 lit. f) GDPR,
i.e., our interest in optimising and improving our online information offering and our communication with customers and prospects. If you are and/or have been asked by the platform operators for your consent to data processing, e.g., during your registration or using a checkbox while making use of certain offers, the legal basis for data processing is Art. 6 Para. 1 lit. a) GDPR.

We would like to expressly draw your attention to the fact that social networks, according to their data protection guidelines, will also store their users’ data
(e.g., personal information, IP addresses, etc.) and use them for business purposes outside of Germany. We have only very limited influence on this type of data collection and their further use by the platform operator. We are unable to recognise or influence the extent, location and duration of data storage; the extent of social networks’ fulfilment of their existing deletion obligations; the analyses and interconnections performed with those data; and potential third-party recipients of those data. We would therefore like to ask you to thoroughly check the personal data you are disclosing on these platforms. We recommend that you regularly review your privacy protection settings in your social networks.

Insofar as the operators of the social networks have their headquarters in the US, they are usually certified according to the EU-US Privacy Shield, ensuring that they meet European data protection standards. For detailed information about Facebook’s processing and using of data as well as for a contact opportunity and your respective rights and settings options to protect your privacy, please see Facebook’s data privacy statement: Parts of the information collected by Facebook are used to provide us, as the Facebook fan page host, with statistical information about the use of our Facebook page (“Facebook Insights”). To that extent, data are processed on the basis of an agreement between jointly responsible parties, according to Art. 26 GDPR, which is available here:

7. Recipients of personal data

We only pass your personal data on to third parties if this is required for the processing of or dealing with your concern, some other legal permission exists or you have provided us with your consent to this end. Third-party recipients may be service providers who we commission for the rendering of services; in terms of technical infrastructure and the maintenance of our website, for example. Such data processing operations are carefully selected by us and are audited regularly. They may use the data exclusively for the purposes specified by us and in accordance with our instructions.

If data is transmitted to entities whose headquarters or data processing location is not located in a member state of the European Union, or in another treaty state of the Agreement on the European Economic Area, we ensure prior to its dissemination that with the exception of legally permitted exceptional cases either the recipient has an appropriate level of data protection or we have your consent to data transmission.

8. Duration of storage

We save your personal data only for as long as this is required for the fulfilment of purposes, or – in the event of consent – provided you do not revoke this consent. In the event of revocation, we will delete your personal data, unless its further processing is permitted in line with relevant statutory regulations or even mandatorily prescribed (e.g. as part of commercial and fiscal safekeeping obligations). We will also delete your personal data if we are obligated to do so for legal reasons.

9. Rights of persons affected

As a person whose data has been processed, you hold numerous rights. Individually, these are:

– A right to information: You have the right to obtain information on the data about you saved by us.

– A right to correction and deletion: You can demand that we correct incorrect data and delete your data.

– Processing restrictions: You can demand that we restrict the processing of your data.

– Data transmission capability: If you have provided us with data based on a contract or with your consent, then you can demand the receipt of the data provided by you in a structured, common machine-readable format, or that we transmit this data to another responsible party.

– Objection to data processing upon legal grounds of “justified interest”: You have the right to object to data processing by us at any time for reasons relating to your particular situation, provided this is based on a legal basis of “justified interest”. If you make use of your right to objection, we will cease processing your data, unless we can demonstrate compelling reasons for further processing which outweigh your rights.

– Objection to cookies: You can also object to the use of cookies at any time.

– Revocation of consent: If you have provided us with consent to the processing of your data, you can revoke this at any time to take effect in the future.
The legality of the processing of your data up to the point of revocation remains unaffected by this.

– A right to complain to a supervisory body: You can also submit a complaint to the competent supervisory body if you believe the processing of your data violates applicable law. In such instances, you can refer to the data protection authority responsible for your place of residence or country, or to the data protection authority competent for us.

You are entitled to the rights described above only under the condition that any applicable legal requirements are fulfilled, and even this is not explicitly mentioned within the above description.

In the event of questions concerning the processing of your personal data, your rights as a person affected and any consent that has been granted, you can contact our data protection representative free of charge (cf. item 1 above). In such cases, please ensure that we are able to identify you unambiguously.

10. Links to the content of third parties

The websites and services of other providers which are linked to from our website are designed and provided by third parties. We have no influence on the design, content or function of these third-party offerings. We explicitly distance ourselves from the entire content of all the linked offerings of third-parties. Please note that the content of third parties linked to from our website may install their own cookies on your terminal or collect personal data. We have no influence over this. Please enquire about this directly with the providers of this linked third-party content if necessary.

11. Version

From time to time it is necessary to adapt the content of these data protection notices. We therefore reserve the right to modify this at any time. We will also publish the amended version of these data protection notices at this point. The latest version of our data protection notices applicable at the time of your visit applies in each case.

Version: 08/06/2021